Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration / Ed Catmull ; with Amy Wallace.
Publication details: London : Bantam, 2014.Edition: First editionDescription: xvi, 340 pages, 8 unnumbered pages of plates : illustrations (chiefly colour), portraits ; 24 cmISBN:- 9780593070109 (paperback)
- Pixar Animation Studios
- Pixar (Firm)
- Pixar (Firm)
- BIOGRAPHY & AUTOBIOGRAPHY / Business
- BUSINESS & ECONOMICS / Leadership
- PERFORMING ARTS / Film & Video / Direction & Production
- Corporate culture
- Creative ability in business
- Organizational effectiveness
- Companies -- Culture
- Organizational effectiveness
- Creative ability in business
- 658.4/0714 23
- HD53 .C394 2014
- BUS071000 | BIO003000 | PER004010
| Item type | Home library | Collection | Call number | Status | Date due | Barcode | Item reserves | |
|---|---|---|---|---|---|---|---|---|
| Book | Melbourne Athenaeum Library | Non-Fiction | 658.4 CAT | Available | 057999 |
Includes index.
Introduction: Lost and found -- Getting started. Animated ; Pixar is born ; A defining goal ; Establishing Pixar's identity -- Protecting the new. Honesty and candor ; Fear and failure ; The hungry beast and the ugly baby ; Change and randomness ; The hidden -- Building and sustaining. Broadening our view ; The unmade future -- Testing what we know. A new challenge ; Notes day -- Afterword: The Steve we knew -- Starting points: Thoughts for managing a creative culture.
As a young man, the author had a dream: to make the world's first computer-animated movie. Nine years later and against all odds, Toy Story was released, changing animation forever. This book reveals the ideals and techniques, honed over years, that have made Pixar so widely admired - and so profitable.
